The American Academy of Family Physicians (AAFP) Tar Wars Program represents more than 93,100 family physicians, family practice residents, and medical students nationwide. It is the only medical specialty organization devoted solely to primary care. Tar Wars, which reaches more than 400,000 students annually, is an award-winning, youth tobacco-free education program and poster contest of the AAFP. Tar Wars adopts an effective and innovative approach to teaching tobacco prevention and celebrating healthy lifestyles. The program focuses on the short-term, image-based consequences of tobacco use and how to think critically about tobacco advertising. State/regional coordinators can be found on the Web site. The Web site also includes a viewable and downloadable copy of the new program curriculum, parent information handout, and tobacco experiments to be used by presenters and classrooms.